This category recognises organisations that have successfully leveraged sports or physical activity to enhance employee well-being, foster team spirit, and create a healthier corporate culture in the Middle East.
Judges will look for corporate wellness initiatives that show improvements in mental and physical health, employee engagement, and overall job satisfaction through sports-based activities.
This could be through specific sports tournaments, sponsored gym memberships, incentivised fitness challenges, education campaigns, or holistic wellbeing activities.
Judges are looking for innovative and result-orientated ideas.
Entrants are encouraged to provide data on participation rates, feedback, and tangible outcomes—such as reduced absenteeism, improved morale, or higher productivity.
The ability to show how sports-related wellness programmes align with broader corporate goals and deliver long-term benefits for both employees and the organisation will be a significant factor in this category.
The organisation must be present in one of the following Middle Eastern countries: UAE, Bahrain, Kuwait, Oman, Saudi Arabia, Qatar, Jordan, Lebanon, Iraq, Iran, and or Syria between 1st January 2024 – 31st December 2024.
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