Best Use of Technology

Description

This category celebrates outstanding examples of how technology has been leveraged to transform the sports landscape in the Middle East. Open to organisations, events, or initiatives that have utilised cutting-edge tools, platforms, or solutions to enhance performance, engagement or operational efficiency, this award honors those at the forefront of digital innovation in sport.

They should demonstrate the effective application of technology within sport, including but not limited to: apps, websites, hardware, wearables, data and analytics tools, fan engagement platforms or gaming solutions.

Entries must include clear, measurable evidence of success, highlighting impact, performance outcomes and results achieved during the eligibility period. Applicants must have implemented and used technology in one or more of the listed Middle Eastern countries between January 1, 2025 and December 31 2025.

Judging Criteria

Judges will assess the innovation and creativity demonstrated in the application of technology, focusing on solutions that deliver measurable impact across athlete performance, operational effectiveness, and fan engagement. Submissions must be supported by clear, data-driven metrics and evidence of scalability, adaptability, and long-term value within the sports ecosystem.

Submission Sample

Click here to download the Application Sample